So here is where the nerds unite. We absolutely LOVE data! It gets our blood pumping since this is the magic juice that tells us what is and what is not working. It is tremendously important to get this set up correctly because with this data you truly get to know your customers and the more you know them the easier it is to sell them something. We have worked with all forms of analytic packages ranging from the hugely powerful ecommerce solutions to the free and still quite capable free solutions like Google Analytics. We make sure that each aspect of your campaign is measurable and we work with you to define the goals before we begin any marketing process. From there, we work tremendously hard to get those graphs to point up and to the right.
Our Approach
Diving into your sites analytics is generally the first step of any engagement. We need to set a baseline and gather the data to make sure that we are focused in the right areas. From there we tag, report, and analyze all data with your on a weekly or monthly basis. Some of this data can be somewhat confusing so we have our expert Excel junkies work with our creative design junkies to make this information as digestible as possible. Its all part of our approach in being transparent and generous. To build a lasting relationship we feel that there is nothing stronger than trust and sharing the good and the bad with coaching along the way we try very hard to build up that trust